Ann Smarty, an influential search and social media specialist has released, in my mind one of this years most exciting tools. Its called My Blog Guest and is a community where link builders, content creators, bloggers and entrepreneurs can come together to help achieve their goals. This is usually in the form of guest blogging.

I find the concept particularly exciting because it enables SEO’s and webmasters to not only save a great deal of time but also build new networks and target new audiences. When we look at guest blogging we often have to invest a serious amount of time looking for potential targets and then making the approach. The difficulty sometimes is that you find the perfect target blog but they are unwilling to accept guest posts. My Blog Guest gets rid of all this as members of it are either looking for guest posts or looking to make them.

I think Ann sums up the tool perfectly in her guest post over at sem-group.net:

No-Money: It’s completely free

Win Win Situation: Both the blogger and guest writer benefit from the exchange

Relevency: Bloggers can target blogs directly in their niche or in a neighboring niche

Quality: Both the blogger and guest writer will want to make the most of the activity and it therefore makes sense for them to create quality content.

The My Blog Guest site is still in its infancy and is at present dominated by people in the SEO community. This is ideal for me but in time i hope people with blogs from all sectors will start to use it. I guess its a matter of promotion and continuing to develop the platform.

One of the things i love about the site is that it is clearly split in to two sections. One for blog owners looking for guest posts and another for guest post writers. The search function and good use of tagging means that people can quickly and easily locate potential targets. Other nice features include encouraging the reporting of none responders. The aim is to make sure that everyone who is part of the community is active. This again saves time and they go one step further to suggest following each other on Twitter.

I hope the Ann can take the site to the next level and i look forward to using it in further over the next few months.