Today i managed to pass the adExcellence exam from Microsoft and thought it would be useful to share some of my experiences. I managed to learn and pass the exam in as little as four and a half hours but i did find the exam much more challenging the Google equivalent.

Firstly many of the questions were based on example ads and why they might be disqualified. These questions throw me quite a bit as i did not spend a great deal of time learning the materials. There were also many questions which were similar to one another and it made me think a lot about whether a the answers were in fact the same or completely different. I found many were the same but still found it very off putting.

If you are taking the exam then i would definitely take the time to learn the billing cycle, trademark and character length lessons. Although i felt it was worth while taking the exam i think my preference is still Google Adwords.